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                  American Product Design

Some of this material is covered in a book titled American Style:  Classic Product Design from Airstream to Zippo by Richard Sexton, 1987.

 

KEY ELEMENTS AND ATTRIBUTES OF AMERICAN PRODUCT DESIGN:   

   
 

    GENEROUS USE OF RAW MATERIALS WITH A CAREFREE QUALITY UNCONCERNED OF THE MATERIALS UTILIZED


    SIMPLE, LOGICAL DESIGN   


    FUNCTIONAL, SOLIDLY BUILT, DEPENDABLE AND DURABLE

           

    RADICAL REDESIGN RATHER THAN INCREMENTAL IMPROVEMENTS

 

    FORM FOLLOWS FUNCTION-

            AMERICAN SHAKER STYLE FURNITURE AND CONSTRUCTION/DECORATION
            LOUIS SULLIVAN


American design affirms the power of human beings to create, improve, and reshape their environment, with the aid of scientific knowledge, technology and practical experimentation, and is thus is optimistic in its essence.  Some concepts of USA design include: (1) the sense of forward-looking contemporaneity, (2)  the belief in the power and potential of the machine and industrial technology
and (3) the emphasis on process.


 

 

    The following page has two sections.

1.  Product examples that do not generally feature outside influences and are pure American looking products.


2.  Below the first section are the original trailblazers of American Product design.  Many blended various outside influences and schools of design with the attributes listed above to create iconic products. 



Nothing States a product is Made In America as much as a Product which "Looks American", with true USA Archetypes and minimal design school influences .  This list with visuals offers some examples.

 


Section 1

Lotus       
1985
Products that when viewed instantly evoke the the USA.






CompuServe  1979
                                                     
Shopping Cart

Quaker Oats Cereal cylinder packaging
(so product is differentiated from other cereals on the shelf)


Hershey Bar
Six Pack

Faberware Coffee Percolator- Model 142B


Hall Ceramics                                         


Tupperware

Wedgewood Stove  1930's and 1950's shown

    
Revereware                                                  

All American Pressure Cooker- No 907


Mason Jar


Eureka Mighty Mite- 1982


Hamilton Beach Drinkmaster- #30


Chromex Coffee Maker


Zeroll Ice Cream Scoop- #24

                  

Sunbeam Toaster- model 20030 and model I9; [slots]

  
Osterizer Blender- Model 403
Bloomfield Sugar Dispenser
Robertshaw Minute Minder
Metro Wire shelving system- Metropolitan Wire Goods Corp
Weber Grill
Acme Supreme Juicerator- Model 6001   

Vemcolite Task Light- VL-5; 1985


Kryptonite Bike Lock


Master padlock- #5

           

Hyde 5 in 1 Tool


Stanley Tools- utility knife and ratchet driver  

Maglight flashlight


Bell System #500 rotary telephone


Rural US Mailbox


Colt Revolver- SSA .45


John Deere Lawn Tractor- hydro 165


Lufkin Red End Extension Ruler- 6 feet

Milwaukee Magnum Hole Shooter Drill- ½” reversible 1974


Porter Cable Finishing Sander- 330 speed block


Rolodex- Model 5024x     

Stanley steel Thermos- No. A-943C


Eames / Evans Products / Charles Eames-
Molded Plywood Chair


Formica Decorative Laminate- white skylark

    
Bertoia Diamond Chair

Smokador Ash Stand- Servador table smoker ash stand

    

Fireplace designed by Wendell Lovett
made by Condon-King and also Majestic company

    

Philco- Predicta Television
TV as high tech instead of furniture

 

Holophane Prismatic Luminaire Light/lamp- #684
by Vearl Wince and Curt Franck

 

Abdite RLM Fixture- RD150


GRA-Lab Timer- #300


Panavision Panaflex golden movie camera